SEM Analyst
Posted 2026-05-05
Remote, USA
Full-time
Immediate Start
- Job Description:
- Execute and optimize paid search campaigns following established SOPs, with potential expansion into display advertising
- Conduct keyword research and analysis during onboarding and campaign launch phases
- Continuously optimize campaigns (bids, budgets, negative keywords, targeting) to improve KPIs such as CTR, CPC, and conversion rate
- Analyze campaign performance and provide actionable recommendations to improve ROI
- Collaborate with Account Managers to support monthly client reporting and strategy discussions (and occasionally join client calls)
- Write and test ad copy using best practices and A/B testing methodologies
- Advise on landing page strategy to improve conversion performance
- Use tools like Google Ads, Google Ads Editor, and Google Analytics to monitor and improve campaign outcomes
- Maintain strong organization through project management tools and accurate time tracking
- Stay current on paid search trends, platform updates, and emerging technologies
- Requirements:
- 3+ years of experience managing digital advertising campaigns, with a focus on paid search
- Strong working knowledge of Google Ads, including campaign setup, optimization, and reporting
- Experience managing multiple client accounts simultaneously (agency experience preferred)
- Google Ads Certification (Search required; Display preferred)
- Experience managing significant ad budgets (e.g., $200K+ annually)
- Familiarity with Google Analytics, Google Tag Manager, and Google Search Console is a plus
- Strong analytical skills with the ability to interpret data and make informed decisions
- Excellent time management and organizational skills in a remote environment
- Strong written and verbal communication skills, with attention to detail
- Comfortable participating in frequent video calls and collaborating with distributed teams
- A proactive, positive attitude and a commitment to continuous learning
- Benefits:
- A remote-first culture that allows for flexible hours (Remote since 2015!)
- Private Health, Dental, and Vision 100% paid for employee only, dependent coverage is available for an additional cost
- 10 Paid Holidays
- Paid Time Off that increases with tenure, plus 1 additional day for Volunteer work
- Bonus opportunities tied to clear performance metrics
- Personal Development Allowance (To be used for Professional and Personal Development)
- Company provided computer, monitor, keyboard and mouse along with additional office supply funds your first year
- Paid Parental Leave
- Aguinaldo bonus
- Team events to build relationships in person