Financial Advisor / Fractional CFO for E-commerce Beauty Brand (Startup) - Contract to Hire

Description:

What’s going on — I’m building a growing e-commerce brand and currently going through a rebrand + relaunch phase. I’m looking for someone solid to help me build out the financial side of the business the right way.

I’m not just looking for basic accounting — I need someone who understands how to help a brand scale.

What I need help with:
• Financial projections (12–24 months)
• Revenue and growth strategy (path to $50K–$100K/month)
• Cost breakdowns, margins, and profitability
• Budgeting and cash flow planning
• Investor readiness (pre-seed stage guidance)
• Input on pricing and scaling strategy

About the business:
• E-commerce brand (product-based)
• Currently have a hero product with plans to expand the line
• Focused on branding, customer experience, and long-term growth

What I’m looking for:
• Experience with e-commerce or CPG brands
• Someone who thinks strategically — not just numbers
• Experience as a Fractional CFO, Financial Advisor, or Startup Consultant
• Ability to break things down in a simple, actionable way

Bonus if you have:
• Experience helping brands prepare for funding or investors
• Strong understanding of scaling product-based businesses

Engagement:

Open to starting with a project (projections + strategy), with potential for ongoing work if it’s a good fit.

If this sounds like you, send over:
• Relevant experience
• Examples of similar work (if available)
• How you would approach building a financial plan for a brand like mine

Looking forward to connecting.