[Remote] Remote Marketing Generalist (Canada)

Note: The job is a remote job and is open to candidates in USA. Rex.zone is hiring a Remote Marketing Generalist to plan and execute multi-channel programs across SEO, content, email, and paid media. The role involves managing campaign calendars, improving SEO, launching paid campaigns, and translating data into actionable insights.

Responsibilities

• Manage campaign calendars, channel mix, and weekly execution across owned and paid channels
• Write and edit web and lifecycle copy aligned to search intent and brand voice
• Improve on-page SEO (metadata, internal linking, content refresh) and support technical SEO requests
• Launch, monitor, and optimize paid campaigns with budget pacing and creative iteration
• Build dashboards and recurring reports in Google Analytics; translate data into actions
• Partner with product and sales on messaging, lead quality feedback loops, and lifecycle nurturing

Skills

• Experience running cross-channel digital marketing programs with measurable outcomes
• Working knowledge of SEO fundamentals, email deliverability basics, and paid media optimization
• Strong analytical skills, KPI ownership, and comfort with experimentation and A/B testing
• Ability to manage multiple projects remotely with clear documentation and stakeholder updates

Company Overview