Marketing Specialist

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<p><span style="font-size: 15px"><span style="font-weight: bold"><span style="color: #d4775e; font-size: 18px">Company Overview:</span></span></span></p> <p><span style="font-size: 15px">CoSchedule is a company who builds simple products specifically for marketers & marketing teams.  Our customers tell us these products are simple to use, uniquely helpful & fun to use.  Our vision is to have a CoSchedule product in every marketer’s toolkit.  That is a lofty goal but with the best-in-class software that we’re creating, right here in North Dakota, we’re up for the challenge.  Today, over 300,000 marketers use a CoSchedule product every day.  </span></p> <p> </p> <p><span style="font-size: 15px">We’re a product company and will continue to pursue innovation in our approach so that our customers, and future customers, are delighted with the tools we provide to the marketplace.   We’re recognized with accolades from our users, Inc. 5000, Gartner’s Magic Quadrant, and G2Crowd who cite best value product(s), fastest implementation and world-class customer support.  </span></p> <p> </p> <p><span style="font-size: 15px">You should expect to be an owner of your role with the autonomy to drive specific customer, team and business outcomes. </span><br></p> <p><br></p> <p><span style="font-weight: bold"><span style="color: #d4775e; font-size: 18px">Position Overview:</span></span></p> <p><span style="font-size: 15px">The Marketing Specialist is a key member of the Marketing Team. You will work with Marketing, Product, and Customer Service to execute projects and campaigns for product launches, customer marketing, and content marketing efforts focused on company growth. </span></p> <p> </p> <p><span style="font-size: 15px">As a Marketing Specialist, you'll use your experience writing, editing, and researching to create compelling newsletters, emails campaigns, automation journeys, landing pages, product announcements, promos, and other marketing materials to promote CoSchedule's many products.</span></p> <p> </p> <p><span style="font-size: 15px">Self-starting ambition & a strong interest in writing are crucial for thriving in this position.</span></p> <p><br></p> <p><span style="font-weight: bold"><span style="color: #d4775e; font-size: 18px">Job Summary:</span></span></p> <ul> <li><span style="font-size: 15px">Write copy for feature launches, emails, customer case studies, marketing landing pages, sales tear sheets, print collateral, white papers, video scripts, webinars + many others we haven't thought up yet.</span></li> <li><span style="font-size: 15px">Lead creative efforts & manage marketing programs including monthly newsletters, influencer programs, and recurring promotions. </span></li> <li><span style="font-size: 15px">Develop product positioning and messaging that differentiates CoSchedule features in the market. Translate that into compelling messages that clearly communicate our product's distinctive value to prospective users.</span></li> <li><span style="font-size: 15px">Execute and write content optimized for SEO</span></li> <li><span style="font-size: 15px">Assist and execute AI content generated strategies</span></li> <li><span style="font-size: 15px">Collect customer feedback, testimonials and real world results from our users in order to better communicate with potential CoSchedule customers.</span></li> <li><span style="font-size: 15px">Assist our Marketing team to develop product-centric content that converts inbound leads into paying customers.</span></li> <li><span style="font-size: 15px">Assist in monitoring key analytics and conversion funnels, and recommend A/B tests, funnel adjustments, and website changes as necessary.</span></li> </ul> <p><br></p> <p><span style="font-weight: bold"><span style="color: #d4775e; font-size: 18px">Job Requirements:</span></span></p> <ul> <li><span style="font-size: 15px">Strong background in conversion copywriting.</span></li> <li><span style="font-size: 15px">You know every word must do work, and that writing great copy demands great care with every choice.</span></li> <li><span style="font-size: 15px">You are a strong editor. You're a grammar nerd that can self-edit and edit other writer's copy like a pro.</span></li> <li><span style="font-size: 15px">Strong understanding of online communications including social media and blog-based marketing.</span></li> <li><span style="font-size: 15px">You’re known for your attention to detail & ability to keep track of a lot of moving projects. </span></li> <li><span style="font-size: 15px">You’re a team player who actively seeks feedback to improve the results your work produces.</span></li> <li><span style="font-size: 15px">Outstanding interpersonal communication, as well as strong written and verbal skills.</span></li> <li><span style="font-size: 15px">You know how to identify what people want/need and enjoy connecting them to good solutions.</span></li> <li><span style="font-size: 15px">Deep understanding of marketing metrics.</span></li> <li><span style="font-size: 15px">You understand marketing and the challenges our customers face every day.</span></li> <li><span style="font-size: 15px">You think BIG and enjoy moving fast!</span></li> <li><span style="font-size: 15px">You care deeply about the quality of the work you produce.</span></li> <li><span style="font-size: 15px">All other duties as assigned.</span></li> </ul> <p> </p> <p><span style="font-weight: bold"><span style="color: #d4775e; font-size: 18px">Remote Location Requirement:</span></span></p> <ul> <li><span style="font-size: 15px">Maintain a permanent address in either the state of North Dakota or Minnesota</span></li> <li><span style="font-size: 15px">Maintain a productive and distraction free home workspace</span></li> </ul> <p><br></p> <p><span style="font-weight: bold"><span style="color: #d4775e; font-size: 18px">The “That’d Be Great”:</span></span></p> <ul> <li><span style="font-size: 15px">B2B or SAAS marketing experience.</span></li> <li><span style="font-size: 15px">Experience with AI tools to help crush our funnel goals </span></li> <li><span style="font-size: 15px">You're a power user of CoSchedule, and have a deep understanding of how to provide value to our customers.</span></li> <li><span style="font-size: 15px">Prior experience in a software or technology-based company.</span></li> <li><span style="font-size: 15px">Technical experience with online and web-based software.</span></li> <li><span style="font-size: 15px">A four-year degree (or equivalent experience) in marketing, communications or related field.</span></li> </ul><br><hr><div class="fabric-5qovnk-root MuiBox-root css-witlqh" data-fabric-component="Flex"><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Location</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Bismarck, North Dakota (Remote)</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Department</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Marketing</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Employment Type</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Full-Time</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Minimum Experience</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">Entry-level</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div><div class="fabric-5qovnk-root MuiBox-root css-1phs5iq" data-fabric-component="Flex"><div class="fabric-2lfz5e-root MuiBox-root css-jipda8" data-fabric-component="LayoutBox"><p class="fabric-v3bc9l-root" data-fabric-component="BodyText">Compensation</p></div><div class="fabric-15808a6-root MuiBox-root css-4cxybv" data-fabric-component="LayoutBox"><p class="fabric-958q8r-root" data-fabric-component="BodyText">$40,000-$45,000 per year</p></div><hr class="MuiDivider-root fabric-jcid1o-root MuiDivider-fullWidth MuiBox-root css-40h3v3" data-fabric-component="Divider"></div></div>

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